Screen Craft Solutions

Apple TV App Development

Develop a tvOS viewing experience with focused navigation, AVPlayer integration and account journeys designed for the Apple TV remote.

  • tvOS focus and interaction
  • Live and on-demand playback
  • Subscriber access
Connected TV ecosystem — TV applications and platform integration (concept illustration)

Connected TV ecosystem

TV applications and platform integration · Concept illustration

Who this is for

A clear scope for your product team

  • Broadcasters adding Apple TV to an existing service
  • Subscription services offering live and on-demand video

Technical approach

Designed around platform constraints

Develop a tvOS viewing experience with focused navigation, AVPlayer integration and account journeys designed for the Apple TV remote. Define the device or workflow boundaries and verify representative inputs before expanding the implementation.

  • Review Swift against the agreed launch scope and acceptance checks.
  • Review SwiftUI / UIKit against the agreed launch scope and acceptance checks.
  • Review AVPlayer against the agreed launch scope and acceptance checks.
  • Review HLS against the agreed launch scope and acceptance checks.
  • Review FairPlay (subject to approval) against the agreed launch scope and acceptance checks.

Project capabilities

The work follows your launch requirements

01

tvOS focus and interaction

Plan focus groups, remote gestures, search and accessible controls around a television viewing distance.

02

Live and on-demand playback

Connect HLS streams to AVPlayer with playback status, subtitle and audio choices, and recovery states verified on target Apple TV devices.

03

Subscriber access

Implement sign-in or device activation, entitlement checks and subscription-aware journeys using the selected backend and applicable store policies.

04

Protected content planning

Review FairPlay requirements, license ownership and the media workflow before choosing a protected playback integration.

05

Release and performance

Test app resume, memory behavior and stream changes, then prepare signing and App Store submission under the client-owned developer account.

Technologies & integration scope

  • Swift
  • SwiftUI / UIKit
  • AVPlayer
  • HLS
  • FairPlay (subject to approval)

Project process

From requirements to release

  1. 1

    Define requirements

    Agree on audience, supported devices or workflows, service ownership, media samples and measurable acceptance checks.

  2. 2

    Design interfaces

    Document the operator or viewer journeys, backend contracts and failure behavior before implementation.

  3. 3

    Build a working slice

    Validate a representative end-to-end journey with real integrations before completing the remaining capabilities.

  4. 4

    Verify and hand over

    Exercise agreed cases, document operating procedures and prepare release materials and maintenance responsibilities.

Questions

Before you start

What is needed to scope Apple TV Apps?

Share target devices or delivery specifications, example content, API documentation, account requirements and launch constraints. We use these to define a testable first release.

Can this connect to our existing systems?

Yes, where documented interfaces and the required permissions are available. Discovery establishes data ownership, authentication, rate limits and failure handling before committing to an integration.

Are all devices and features supported automatically?

No. Playback, DRM, media formats, store requirements and hardware performance vary. The supported matrix and acceptance criteria are agreed and tested for the specific project.

Related services and guides

Explore the connected platform work and implementation notes.

Plan the right first release

Share your target devices, product requirements and existing systems to scope the next step.

Contact the team